INSTAGROWMARKETING

Meta Ads Specialist helping businesses turn ad spend into growth.

I help businesses across industries attract customers, generate leads and increase sales through strategic Meta advertising.

Based in Minna, Niger State · 2 years running paid campaigns · 10+ businesses served

Meta Ads Manager — Campaign results
Meta Ads Manager overview showing a lead generation campaign that produced 38,451 website leads at ₦84.45 per lead

Example of a previous managed campaign — not a live account view.

0 Website leads
₦84.45 Cost per lead
0 Leads, separate account
Portrait of Akande Sodiq Ayomide, Meta Ads Specialist
2
Years running paid campaigns
10+
Businesses worked with
Minna
Niger State, Nigeria

Meet the person behind the campaigns.

Sodiq started running advertising campaigns as a student, working first with e-commerce brands trying to sell products online. That early experience — testing creatives, adjusting targeting, watching what a naira actually returned — is where the habit of treating advertising as a discipline, not a boost button, began.

He went on to work with a media agency in Minna, Niger State, managing campaigns for a wider set of businesses. Since then he's run paid Meta campaigns for more than ten businesses across lead generation, e-commerce and local service offers.

The approach stays the same regardless of industry: understand what the business is trying to achieve before touching an ad account, then let the campaign data decide what happens next.

Tell him about your business ›

Running an ad is easy. Running one strategically is different.

Spending without knowing what's working

Money goes out every day, but there's no clear read on which audience, creative or offer is actually driving results.

Reaching the wrong people

A post can be seen by thousands and still miss the people who were ever likely to buy.

Traffic without quality enquiries

Clicks and messages come in, but few of them turn into conversations worth having.

Boosting instead of structuring

A boosted post is not a campaign. Without objective, structure and optimization, spend rarely compounds.

That's where strategic media buying comes in.

What Sodiq works on.

Meta advertising is the core of the work. TikTok advertising is available where it fits the business.

Primary expertise

Meta Advertising

Strategic Facebook and Instagram campaigns built around a specific business objective, not just visibility.

  • Lead generation campaigns
  • Sales and conversion campaigns
  • Audience targeting
  • Campaign setup and structure
  • Retargeting
  • Performance monitoring and optimization
  • WhatsApp and message-based campaigns
Also available

TikTok Advertising

Paid TikTok campaigns designed to help a business reach a relevant audience and work toward a specific marketing objective.

  • Campaign strategy
  • Audience and placement setup
  • Performance tracking

The numbers tell the story.

Selected results from campaigns managed through Meta Ads Manager. Screenshots are taken directly from the ad accounts.

Past campaign performance does not guarantee future results. Performance varies based on the offer, audience, creative, competition, campaign objective and advertising budget.

How the work actually happens.

  1. 01

    Understand

    Understand the business, the offer, the audience and what the campaign is actually meant to achieve.

  2. 02

    Strategize

    Decide the campaign objective, audience approach and creative direction based on what was learned.

  3. 03

    Launch

    Set up and launch the campaign with the structure it needs to be measured properly.

  4. 04

    Monitor

    Track performance daily and identify what is actually working versus what only looks like it is.

  5. 05

    Optimize

    Use the campaign data — not guesswork — to decide what changes next.

Your industry isn't the limitation. Your campaign strategy is what matters.

A sample of the kinds of businesses this approach applies to — this list isn't exhaustive.

  • E-commerce
  • Real Estate
  • Food & Restaurants
  • Fashion
  • Beauty
  • Education
  • Technology
  • Professional Services
  • Local Businesses
  • Consumer Products
  • Personal Brands
  • Online Businesses

Why work with Sodiq.

Strategy before spending

Advertising starts with understanding the business and the objective — not with picking a budget first.

Data-driven decisions

Campaign performance guides optimization. Decisions are based on what the numbers show, not assumptions.

Real campaign evidence

What's shown on this site is actual Meta Ads Manager data from managed accounts, not illustrations.

Business-focused thinking

The objective isn't impressions. It's helping the business move toward the outcome it actually needs.

Direct communication

No ticketing system, no account manager relay. Clients communicate directly through WhatsApp.

Experience across businesses

More than ten businesses across different campaign types — lead generation, e-commerce and local offers.

Have a business you want to grow?

Every campaign is different. Let's discuss your business, goals and budget.

Talk to Sodiq on WhatsApp

Questions worth answering upfront.

Let's talk about your next campaign.

Tell Sodiq about your business, what you're trying to achieve and where you're currently stuck. Fill in what you can below — it opens a pre-filled WhatsApp message so the conversation starts with context.

Start a WhatsApp Conversation instead

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Chat with Sodiq on WhatsApp